The AI Election Is Here—But You're Hearing Something Else In The Press

The AI election is here. But while there is a countless amount of content being published about AI, this coverage gravitates towards the sensational, the scary, and the sci-fi. What gets lost in the alarming clickbait is how AI is actually transforming campaigns at every level of politics across the country. This newsletter takes you below the blaring headlines, and includes a 3 1/2 minute demo showing you AI actually at work.

Frankenstein Is Coming To Marry You

Calling AI headlines sensational is like calling a Taylor Swift concert a coffee clutch. There is no shortage of AI provocations to make you ponder among many other things:

• Is a clone army coming to end the world?
• Will I accidentally fall in love with an AI?
• If yes, does this count as cheating? 
  • Sub-question, if yes and yes, is it cheating on the AI to fall in love with another AI?
  • Sub-sub-question, if yes, yes, and yes, isn't the AI by definition also polyamorous?!?!

Unfortunately these quixotic questions are being suggested even by some of the most respected media outlets. Here's a recent headline from The Atlantic, a publication which the authors of this newsletter read and rely on every week.

A tiny start-up has made some of the most convincing AI voices. Are its creators ready for the chaos they’re unleashing?"

Or how about this headline last week in The New York Times: 

Juicy stuff. But now notice that this article is read for audio on the New York Times site by. . . you guessed it . . . an AI voice!

See And Hear AI At Work

Our point is not to suggest that the authors of The Atlantic and The New York Times are hypocrites—although perhaps they do lack a certain sense of self-reflecting humor. Our point is instead to show that despite the headlines about clone armies and digital paramours, the most respected news outlets in the country are themselves using AI every day in their own work. This is true for countless professions. And in today's world, the same must be true for any political professional.

In previous newsletters we have detailed the numerous ways that AI is transforming political advocacy including ad production, ad buying, and the most advanced targeting techniques.

Today we thought we'd show you AI actually at work with this 3 1/2 minute demo of AI image generation and sound editing in practice.

Click here to play:

You can watch the final image generation product in this explainer style video here:

Before AI, a video of this type would have taken weeks longer to complete, and cost 4-5x more.

This is the real story about AI in this election cycle—hyper-tailored content and ad targeting at prices 4-5x below traditional market prices. 

We're not saying to ignore the click bait. Some of the stories are downright fascinating. But we are saying that AI is transforming politics in ways unseen and unheard in the press. And the winners and losers in this election cycle will be separated by who owns the space beneath the headlines.

3 Suggestions To Operationalize This Email

🔱   Watch the demo above on AI production and consider how you might use image generation and editing in your work.

🔱  Consider how AI changes your ability to reach micro-targets with hyper-tailored content.

🔱  Listen to this newsletter read by an AI voice and think about ways to use voice generation in your work.

🔱  If you're enjoying this content, please consider forwarding this email to a colleague or friend. If you're not already a subscriber, please sign up here to stay up to date on the latest developments in political technology.

🔱  If you'd like to learn more about how AI can transform your work, contact us today to chat.